Ferrari Daytona SP3 Leads Record-Breaking RM Sotheby’s London Auction
Written with artificial intelligence.

The RM Sotheby’s auction in London on October 31, 2026, achieved a total of £36.55 million, with a Ferrari Daytona SP3 selling for £8.16 million, marking a record for car auctions in Britain. Other notable sales included an Aston Martin Valkyrie and a unique Honda NSX previously owned by Ayrton Senna.
Record Auction Results
The RM Sotheby’s auction held at The Peninsula London on October 31, 2026, reported total sales of £36,550,950, establishing a new record for car auctions in the UK. The standout sale was a Ferrari Daytona SP3, which fetched £8,161,250, accounting for over 20% of the total sales. This year, 56 out of 64 lots sold, resulting in an impressive 87.5% sell-through rate, a notable increase from the previous year's turnover of £23,703,910.
Highlights of the Auction
The 2022 Ferrari Daytona SP3, which had previously served as a development and press car, was finished in Giallo Triplo Strato and featured a unique interior with Rosso Ferrari upholstery. Despite its high final price, the sale price fell short of its lower estimate of £7.5 million. Other significant sales included:
- Aston Martin Valkyrie: Sold for £2,761,250, setting a world auction record for the model.
- Ferrari F40: Modified to resemble an LM, it sold for £2,592,500.
- Ferrari 275 GTB: An alloy-bodied classic from 1965 reached £2,041,250.
Notable Absences
While many cars found new owners, some high-profile models did not sell, including a Porsche Carrera GT estimated between £2,000,000 and £2,500,000, and a Lamborghini Diablo SE30 previously owned by the Brunei royal family, estimated at £1,200,000 to £1,600,000. Additionally, a Ferrari 550 Barchetta and a 360 Challenge Stradale remained unsold.
The auction's successful outcomes reflect the continued strength of the luxury car market, demonstrating collectors' willingness to invest in high-value vehicles.
